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The Credible Brand Podcast
Join Lindsey Wigfield, author of "The Credible Brand: The Fastest Way to Capture Attention, Establish Trust, and Generate Leads for Your Business," on a journey of brand transformation in "The Credible Brand" podcast.
Lindsey's book has been hailed as a valuable resource, offering practical strategies and ideas for creating a brand that resonates and helps achieve business goals. In this podcast, Lindsey and her guests share insights that directly benefit small business owners.
Why waste time on generic marketing courses when you can dive into actionable advice right here? "The Credible Brand" podcast delivers expert interviews, dynamic discussions, and proven strategies that you can implement immediately to build and grow a successful brand. Whether you're new to branding or a seasoned professional, this podcast is your go-to source for tangible results.
Tune in, share with your team, and start implementing Lindsey’s ideas today to elevate your brand's credibility and impact.
The Credible Brand Podcast
EP15: How to Celebrate a Company Anniversary on Social Media
Summary
In this episode, Lindsey Wigfield discusses how to celebrate a company anniversary on social media. She emphasizes the importance of creating a personalized and thought-out plan for the anniversary to build connections with the audience. Lindsey introduces the BAM strategy, which stands for Big Event, Amplification, and Metrics, and explains how to use it to plan the anniversary campaign. She also provides tips on identifying channels for amplification, drafting content ideas, scheduling the content, and reviewing the metrics. Overall, the episode highlights the impact of celebrating company anniversaries on social media and offers practical strategies to make the celebration successful.
Takeaways
Create a personalized and thought-out plan for celebrating a company anniversary on social media to build connections with the audience.
- Use the BAM strategy (Big Event, Amplification, and Metrics) to plan the anniversary campaign.
- Identify all the channels available for amplification, such as social media platforms, email lists, website, and sales team networks.
- Draft a list of content ideas and consider using the Company Anniversary Campaign Box for inspiration.
- Schedule the content ahead of time and review the metrics to measure the impact of the campaign.
Resources and Links
- Click Here to Buy the Company Anniversary Campaign-in-a-Box
- Email info@wigfieldco.com to inquire about the company anniversary campaign package.
- Connect with Lindsey on LinkedIn
- Follow @LWigfieldCo on Instagram and Facebook
- Visit the website
