The Credible Brand Podcast
Join Lindsey Wigfield, author of "The Credible Brand: The Fastest Way to Capture Attention, Establish Trust, and Generate Leads for Your Business," on a journey of brand transformation in "The Credible Brand" podcast.
Lindsey's book has been hailed as a valuable resource, offering practical strategies and ideas for creating a brand that resonates and helps achieve business goals. In this podcast, Lindsey and her guests share insights that directly benefit small business owners.
Why waste time on generic marketing courses when you can dive into actionable advice right here? "The Credible Brand" podcast delivers expert interviews, dynamic discussions, and proven strategies that you can implement immediately to build and grow a successful brand. Whether you're new to branding or a seasoned professional, this podcast is your go-to source for tangible results.
Tune in, share with your team, and start implementing Lindsey’s ideas today to elevate your brand's credibility and impact.
The Credible Brand Podcast
EP18: Celebrating Five Years of Wedding & Event Planning with Time With Terrazas
In this episode of the Credible Brand Podcast, host Lindsey Wigfield interviews Claudia Terrazas, an event planner celebrating the five-year anniversary of her business, Time with Terrazas. Claudia shares her journey into event planning, the importance of standing out in the industry, and how her offerings have evolved over the years. She also discusses the transition from 'Day Of' to 'Wedding Management' and the challenges she has faced along the way. Claudia emphasizes the importance of attracting the right clients and growing slowly to maintain quality. She also shares her social media strategy and offers tips for planning corporate events. Overall, Claudia is proud of her accomplishments and encourages others to pursue their passions.
Takeaways
- Event planning requires hard work, dedication, and attention to detail.
- Standing out in the event planning industry is important, and finding a niche can help differentiate your business.
- Offering a variety of packages and clearly communicating the differences can help clients choose the right level of service.
- Transitioning from 'Day Of' to 'Wedding Management' can better reflect the scope of work involved in event planning.
Chapters
00:00
Introduction to the Credible Brand Podcast
01:09
Claudia Terrazas' Journey into Event Planning
03:04
Standing Out in the Event Planning Industry
04:56
Offering Wedding Planning and Other Event Planning Services
06:27
Evolution of Claudia's Offerings
09:25
Transitioning from 'Day Of' to 'Wedding Management'
12:45
Overcoming Challenges and Staying Motivated
15:37
Attracting the Right Clients
18:28
Growing Slowly and Focusing on Quality
20:27
Using Social Media to Showcase the Experience
25:51
Tips for Planning Corporate Events
31:22
Proudest Moments in the Past Five Years
33:00
Where to Connect with Claudia Terrazas
Resources and Links
- Connect with Claudia on Instagram and TikTok
- Click Here to Buy the Company Anniversary Campaign-in-a-Box
- Email info@wigfieldco.com to inquire about the company anniversary campaign package.
- Connect with Lindsey on LinkedIn
- Follow @LWigfieldCo on Instagram and Facebook
- Visit our website