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The Credible Brand Podcast
Join Lindsey Wigfield, author of "The Credible Brand: The Fastest Way to Capture Attention, Establish Trust, and Generate Leads for Your Business," on a journey of brand transformation in "The Credible Brand" podcast.
Lindsey's book has been hailed as a valuable resource, offering practical strategies and ideas for creating a brand that resonates and helps achieve business goals. In this podcast, Lindsey and her guests share insights that directly benefit small business owners.
Why waste time on generic marketing courses when you can dive into actionable advice right here? "The Credible Brand" podcast delivers expert interviews, dynamic discussions, and proven strategies that you can implement immediately to build and grow a successful brand. Whether you're new to branding or a seasoned professional, this podcast is your go-to source for tangible results.
Tune in, share with your team, and start implementing Lindsey’s ideas today to elevate your brand's credibility and impact.
The Credible Brand Podcast
EP20: Speaking Up on Social Issues with Noha Terabain, Roselite Event Planning
In this episode of the Credible Brand Podcast, host Lindsey Wigfield interviews Noha Tarabain, a wedding event planner celebrating five years of business. They discuss Noha's journey into wedding planning, navigating the challenges of the COVID-19 pandemic, and the importance of hiring a team. Noha shares her social media strategy, particularly her success on TikTok, and offers tips for creating high-quality video content. They also discuss the significance of speaking up on social issues and overcoming the fear of doing so. Noha reflects on her proudest moments in business and emphasizes the importance of celebrating wins.
Connect with Noha on TikTok and Instagram.
Takeaways
- Hiring a team is essential for a wedding planner to provide support and ensure a smooth experience for clients.
- Social media, particularly TikTok, can be a powerful tool for business owners to connect with their audience and generate leads.
- Creating high-quality video content requires practice, planning, and being comfortable on camera.
- Speaking up on social issues can help business owners connect with their audience and show their values.
- Celebrating wins is important for business owners to acknowledge their achievements and maintain motivation.
Chapters
00:00
Introduction and Background
01:11
Getting into Wedding Planning
03:06
Navigating the COVID-19 Pandemic
05:00
Hiring a Team
06:26
Finding Clients
12:05
Social Media Strategy
15:55
Using TikTok for Business
17:51
Creating High-Quality Video Content
21:31
Speaking Up on Social Issues
24:32
Overcoming Fear of Speaking Up
28:01
Proud Moments in Business
30:18
Celebrating Wins and Where to Find Noha
31:17
Closing Remarks
