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The Credible Brand Podcast
Join Lindsey Wigfield, author of "The Credible Brand: The Fastest Way to Capture Attention, Establish Trust, and Generate Leads for Your Business," on a journey of brand transformation in "The Credible Brand" podcast.
Lindsey's book has been hailed as a valuable resource, offering practical strategies and ideas for creating a brand that resonates and helps achieve business goals. In this podcast, Lindsey and her guests share insights that directly benefit small business owners.
Why waste time on generic marketing courses when you can dive into actionable advice right here? "The Credible Brand" podcast delivers expert interviews, dynamic discussions, and proven strategies that you can implement immediately to build and grow a successful brand. Whether you're new to branding or a seasoned professional, this podcast is your go-to source for tangible results.
Tune in, share with your team, and start implementing Lindsey’s ideas today to elevate your brand's credibility and impact.
The Credible Brand Podcast
EP44: Utilizing 20 Years of Marketing Experience with Karen Liz Albert, Owner of Behind Your Curtain
In this episode, Karen Liz Albert, a social media consultant, shares her journey into the world of social media and her approach to developing a social media strategy. She emphasizes the importance of knowing your target audience and crafting content that adds value to their lives. Karen also discusses the power of leveraging social media algorithms to reach your desired audience and shares examples of successful strategies she has implemented for real estate professionals. She offers a 30-day social media facelift program and highlights the importance of consistency and accountability in social media marketing.
Connect with Karen Albert (Guest):
Connect with Lindsey Wigfield (Host):
Takeaways
- Identify your target audience and craft content that adds value to their lives.
- Leverage social media algorithms to reach your desired audience.
- Consistently execute your social media strategy to see results.
- Collaborate with other businesses to expand your reach and add value to your community.
- Consider a 30-day social media facelift program to optimize your social media presence.
Chapters
00:00 Introduction and Karen's Background
03:19 Crafting a Social Media Strategy that Adds Value
06:08 Leveraging Algorithms for Targeted Audience Reach
10:26 Consistency and Accountability in Social Media Marketing
13:48 Collaborating with Other Businesses for Mutual Growth
27:03 Final Thoughts and Contact Information
